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Trueshopping benefits from extended brand reach across major search engines and their content networks with a Trueshopping-branded microsite created by Ignite Performance Marketing. The site features brand-complimentary content, creative and a voucher code system to increase user transaction propensity. What Trueshopping says about working with Ignite: “After only a short time of working with Ignite, we have [...]
Continue reading...29 January 2010
Since the beginning of 2009 Ignite has been supporting Cattles PLC in promoting the Shopacheck sub-prime loans brand. Within 5 days of the first call to Ignite’s team we created a brand-based micro site promoted with a comprehensive keyword list. Ignite’s experience in the financial sector is being further developed with the creation [...]
Continue reading...28 January 2010
Ignite provides strategic search services to npower through a unique brand microsite The site uses complimentary brand features and presents a clean, uncluttered design to users searching for npower products and services. Based on a performance model our approach ensures npower can extend its reach in paid search without increasing its own development [...]
Continue reading...28 January 2010
In support of Ann Summer’s sales activity and to address the increasing number of competitors sitting on their brand terms Ignite was asked to create and market a micro site through the TradeDoubler network. Ignite created two different customer journeys, leveraging an existing gifting-focused site. Having the two jorneys meant that multiple first [...]
Continue reading...28 January 2010
Ignite provides HomeServe with additional brand and generic keyword-based exposure across Google, Yahoo! and MSN with a HomeServe-branded microsite. The site features unique content and creative designed to compliment HomeServe’s brand image while ensuring sufficient points of difference against their main acquisition portal. The bespoke design elements are positioned to encourage customer confidence in the [...]
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8 February 2010
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